Link pruning, Fix Crawl Errors Needed Urgently if there are any concerns
It's highly advised to check Google webmaster tools* per your site in order to be updated if a site has crawl error(s). How frequently? It's probably not as urgent as monitoring SEO rankings but a website rank in a Search Engine depends on this as well.
Usually, if there are to many crawl errors then urgent fixes needed.
The website could be penaltied if there are too many bad links to the site or crawl error(s).
And Yes, SEO is a complex routine:
- The first thing to do when creating the web pages is a consistent SEO Friendly URL.
- Checking if there are and why any crawl error is important. If a Search engine can't load your website then not only it will not see some of the web content but also the web users may also be unable to load something.
- Bad links to your website is probably spam links to downgrade your rating**. If a bad website has a link to your website then it's not good so the solution we are after is to close the traffic from such websites. This will disallow a search angine to see any refferal param from a spam website user. Hope it makes sence and if not or your have any trouble like this please contact us via FB / TW or just email.
Webdeveloper Notes:
- Just to mention about checking your website - not only google webmaster tools may help but also the gtxmetrix. Both online tools are working just via a webbrowser and can show the issues with site loading for example
- When and why you might have spam links? As soon as a website is in top 10 search results the competitors may log your links on the websites such as free ads and on other types of website which trust is low so that the links to your website will be low trusted and in result your website may loose some trust.
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